IP RIGHTS AND
CELEBRITIES
BRAND AWARENESS
DEVELOPMENT

 

BrandHeads provides sustainable celebrities
IP rights management solutions including
an innovative celebrities branding approach
We help to build celebrity brand awareness
and to secure and diversify revenues
on a long-term perspective.

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to explore our services

THIS IS BRAND HEADS

We serve and advise successful creative professionals in the entertainment industries (singer,
songwriter, actor, TV host, producer …),sports professionals & former sports professionals and
other publicly exposed persons e.g. in TV, fashion or art.
Typically, our clients’ income is mainly based on the performance of their professional
activities as creatives or sports professionals. Given that they can potentially monetarise their
public image and reputation – and optimise it. Their personal brand needs to be structured in
a proper way with the aim to convert the personal image rights into income.
We help to fulfill the need to secure our clients’ income on a long-term basis, independent of
their core activities and from their uncertain ongoing success in what they do today.
We help to position our clients on the market as a unique brand and to translate it to
sustainable revenues flows, independently from their carrier as an artist or sports
professional.
Our rational:

We prefer sustainable revenue flows that lead to a diversification of income with a preference
for non-performance related income in order to safeguard long-term well-being.

Our offer


SUSTAINABLE
CELEBRITIES BRANDING

We set up a sustainable and unique
branding that can be monetised on a
long-term perspective.
Our clients can engage and commit
themselves personally by bringing in
their talents, interests, and ideas.

IP RIGHTS
MANAGEMENT &
DEVELOPMENT

We believe that celebrities can add
real value to brands.
BrandHeads creates win-win situations
by identifying the right partners in the
relevant industries and markets;
We innovate with new ideas and
concepts;
We accompany our clients all over the
revenue income period.

STRUCTURING &
MANAGEMENT

Supported by a network of top tier
professionals, we help to set up a tax-
and cost-effective IP rights
management structure, a one-stop
“substance driven” shop.
Operational activities include contract
management, and a continuous
follow-up with partner companies our
clients have signed with.

Our clients

We offer a full range of services to create sustainable revenue flows by connecting celebrities with brands.
Brand Heads has a strong expertise in IP rights management, branding, marketing, celebrity management, financial and general management.

OUR CLIENTS TYPICALLY ARE:

 

ARTISTS

Musicians, actors, songwriters,…

SPORTS PROFESSIONALS

former sports professionals

OTHER CELEBRITIES

Models, TV-hosts, Fashion & brand ambassadors, entertainer,…

Who we are


Carlo Schneider

Carlo is a senior executive working in the IP rights and management industry for more than 10 years.
He’s a serial entrepreneur & executive in several industries: IP, media, communication, entertainment and finance and managing director of several IP rights management companies (mainly in the music and fashion industries) with a focus on sustainable and wealth-oriented branding.
Carlo is also board member for a series of regulated structures (investment funds etc.) and non-regulated structures with a cumulated investment portfolio of +EUR 5 billion.

Enrique Narciso

Enrique is an executive business manager and financial consultant for artists in the recording industry (productions, business activities wealth management) and for sports professionals.
He’s former principal of multiple financial institutions in the United States, Mexico, Argentina and Venezuela, former managing director for Latin America of a New York based Hedge Fund Manager and several other financial institutions. He’s a founding partner of numerous technology companies, including PageCell International.

Our senior management is supported by a team managing branding, marketing, accounting, tax and administrative tasks. Part of our team are industry specialists and freelance based.

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